"branding" tag (sorted by SiNergy)

beachboy97a7's picture

Toyota Bullies Pornstars

9
points

Automotive behemoth Toyota Motor Sales U.S.A. apparently feels that pornstars operating under names like 'Lexus Cash', and 'Alexus Winston' threaten the value of their established branding for 'Lexus' (the car). Either that, or they just want an excuse to spend a few more thousand dollars in legal bills to keep their lawyers busy.

Manjo Player's picture

John Holmes is a Pro Golfer?

7
points

Growing up with the name 'John Holmes' probably started taking on a whole new meaning for this fellow once his friends started discovering porn. To avoid any confusion over which 'clubs' he brandishes in his profession, this golfer has changed his name to 'JB' so as not to be confused with the famous pornstar.

Manjo Player's picture

The Decline of the Playboy Brand

6
points

Hugh Heffner's rise to fame over the past 55 years has embodied every element of the American Dream, as he created an international brand and a legacy of hard partying with buxom blondes amidst poolside luxury. Unfortunately, Playboy's current financial situation is following that of the rest of the American economy, and the parties may be coming to an end for Hugh and his renowned mansion.

pocket-rocker's picture

The Importance of Branding in an Ultra-Competitive Market

9
points

As the adult online entertainment industry witnesses a dramatic increase in the number of sites competing for consumer's hard-earned dollars, the importance of differentiating your products through effective branding becomes of prime importance to any successful operation.

megaphant's picture

Building Your Brand in the Adult Industry

6
points

As your adult company grows from an established website into a formidable brand, you will find that focusing on building brand recognition is an important element of taking your company into the realms of high-profit operations.

pocket-rocker's picture

Slumping Economy Creates Opportunity for Savvy Adult Webmasters

5
points

For anyone operating an adult website who has invested thousands of dollars and hundreds of hours in building a recognizable brand, facing an economic downturn in the industry can be daunting to say the least.

beachboy97a7's picture

Consultancy Steps Up to Challenge of Promoting Female-centric Seasonal Porn

5
points

Recognizing opportunity in the growing market for female driven erotic products and services, Karyn Cooks has founded a consultancy called Boudoir Essentials to offer market specific consulting services to female-driven erotic businesses.

04/27/09 - Dave Cummings - Maximizing Your Content Investment


43:46 minutes (30.06 MB)

While preparing for his seminar at Cybernet Expo this year, Dave Cummings, stops by to share with us how he maximizes profits from content he shoots and produces. We talk specifically about: is it still worth shooting your own content domesticly; what you need to know before you start shooting; quality vs.

12/01/08 - Webmaster Access Los Angeles Roundtable


31:04 minutes (21.35 MB)

Dan Hogue, from CamZ, and Dirty D, from How I Got Rich, help us kick off our first roundtable interview of the podcast. No news this week, so we spend the entire 30 minutes chatting with these adult business owners about the challenges they face, how they overcome them, and what changes they see in the near future.

08/18/08 - Jenni Dahling - Understanding Brand Value in Adult


32:47 minutes (22.53 MB)

The unforgettable Jenni Dahling, from PRKitty and HowIGotRich, chats us up about all things branding in adult entertainment. What is it, how to use it effectively, where you should start... Its a great interview for those who are just starting out and those who've been around for a while.

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