"Uncategorized" tag (sorted by SiNergy)

Trade Show Sponsorship Challenge

1
point

Right. Today I am posting a challenge.
We just had Phoenix Forum. Great show. Lots of biz done. However, I cannot, for the life of me, remember a single sponsor of the show. I drank lots of free drinks. I ate lots of free food.
How much did the sponsors spend, and how much ROI [...]

Why can’t you do something like this at a show?

2
points

Genius.

So, Ikea wanted le frenchies to sample their sofas. So for a week they have put them in some train stations. Oh la la. Bloody clever.

I am not suggesting having a wall of fleshlights for people to shag, but something more interesting to do at a trade show to get attention to your brand…

Think on’t.

Predictions for the web for 2010

2
points

Thanks to my lovely mummy for sending me this. And to the lovely Hugh Macleod for drawing in the first place. And being great.

How do you get people to talk about your company?

1
point

OK Damian, markets are conversations. You said that the other day. I get that. But how do you make these conversations happen? How do you make your product worth talking about?

Simple. You have to be remarkable. Literally, remarkable. Worth remarking about. Have just ONE thing that is worth someone telling their mate about.

Taking the piss for page views

0
points

I made a banner taking the piss out of Gary from Arsewithclass and it lead to an 100% increase in clicks on my banner overnight. My traffic to this site more than doubled. So, try mocking someone today and see if YOU can get a similar increase in your traffic. Also, make a lo-fi banner. [...]

FaceTime Porn?

0
points

Who has seen FaceTime? The new video conferencing thing on iPhone 4? Right, so what do we need to do to get this for livecams? It would be awesome. But how would you get access and how would people pay? Someone needs to work this out. Here’s an out there idea. How about an Honesty [...]

Well done suicidegirls.com

0
points

Oh fuck me this is clever.
Suicidegirls.com have done a ‘review’ of the new jesusphone. Essentially the review is them taking pics of girls’ tits and posting them on the internet.
New iPhone + pics of breasts = traffic trap!
Why didn’t I think of it
Very clever marketing.

Don’t slag off your competition.

0
points

I recently read some marketing advice aimed at porn companies where they suggest you research your competition (good idea) then in your adveritisng they suggest you trash your competition.
As a concept, it is a very popular thing to do in America. Subway ads where they say Quiznos sucks. Etc. It is A VERY STUPID [...]

And *this* is how you get people to sign up for your email newsletter

0
points

I have no words. I love Hugh. Perfect, perfect, perfect squeeze page.
http://gapingvoid.com/n2/
Any questions?

Don’t make me think.

0
points

I’ve been doing marketing work for porn sites for about 6 years now. I’ve worked for people like Playboy, Hustler and Epoch. Of all the money I have ever been given to spend on behalf of another client, the best ROI was usability.
Here is my tip for the day. If you have the money [...]

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