"SEM" tag (sorted by SiNergy)

Measuring the Success of Your Online Branding Campaigns

NorProStar's picture
1
point

Branding is important — no news there. But how do you measure the results of your online branding campaigns? Now there’s a question. Although it’s often tricky to measure the effectiveness of branding, there are a few stats in your analytics data that should not be ignored when trying to determine if your brand is making headway with online consumers.

Yahoo Pays $20 Settlement To Each Wronged Advertiser

Digiteena's picture
6
points

Yahoo! is paying roughly $4.5 million as settlement after a pay-per-click snafu was
exposed and was later sued by their advertisers in 2006. The class suit action was after they had wrongfully told pay-per-click advertisers that their ads will be placed in premium and high traffic websites. The websites turned out to be duds.

Advertising Beyond Banners

BigBorker's picture
8
points

While the adult webmaster community is still heavily reliant on banner advertising to drive sales and revenues, a list of alternative tactics for increasing click-through-ratios has been offered by Overdrive founder Harry Gold. Among other tactics, text links, social networking feeds, and newsletters are recommended for bolstering your adult website's profitability.

Coordinating SEO and Pay-per-click Advertising Strategies

slippynipple's picture
7
points

While the goals of SEO and pay-per-click advertising are essentially the same: get visitors to come to your site and convert them to either customers, registrants, or achieve other goals in your site, there is some level of coordination between your landing pages and the advertisements you place on Google.

Notice to XBangCash Webmasters: the Program is Dead

megaphant's picture
4
points

While the XBangCash program promoted by TopBucks was released just two years ago with promising promotional offers and industry-wide attention, the program has now followed the way of the TopBucks PPS program which was also cancelled earlier this year.

Is Google Selling Bum Leads?

beachboy97a7's picture
5
points

A lawyer California paid almost $1000 for a Google Adwords campaign, and unlike many trusting clients of the service, he did some background work on the results from his campaign to discover that more than 15% of the traffic came from parked domains and error sites.

Do Porn Linkback Hurts Your Google Ranking?

BigBorker's picture
6
points

If you're getting a high volume of traffic to your site from 'porn' sites, there's a good chance that most mainstream search engines will label your site with an 'adult filter': which is fine to some degree if you are indeed showing adult content, but can be crippling if you rely on mainstream visitors to support your business.

Russian's Create Questionable Market for Clicks

pocket-rocker's picture
6
points

A Russian website called Robotraff.com has created what it considers to be the first online market for buying and selling traffic.

Tags:

New Plug-in Offers Affordable Content to Webmasters

pocket-rocker's picture
5
points

SpunkContent.com is offering selected featured content from its network of websites including SpunkMouth.com, EatSomeAss.com and JizzOnMyGlasses.com to webmasters through its new exclusive plugin serv

AD - not - so - Brite in Porn

veep's picture
7
points

AdBrite and AVN Ads part ways. Is AVN going to be the Google of porn advertising?

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