- Artist: J-SiN/GC/SiN2.0
- Title: 01/26/09 - Sharky - Cross Sales and Up-Selling The Right Way
- Album: SiN2.0 Adult Webmaster Podcast
- Track: 35
- Genre: Other
- Year: 2009
- Length: 34:05 minutes (23.42 MB)
- Format: MP3 Stereo 44kHz 96Kbps (CBR)
The one and only "Sharky" from PimpMansion gets on the mic this week to talk to us about cross-sales and up-sales. Why is Mastercard all in a tizzy over cross-sales? What's the difference between cross-sales and up-selling? The appropriate ways to increase your revenue while not pissing off your customers. Creating up-sell offers which actually work. And if you're an affiliate, how to find sponsors which don't harm the health of the adult industry with their cross-selling funny business.
In the news: COPA is finally struck dead! Kentucky's governor is taken to task for trying to steal domain names. And Germany seconds the call for an adult industry bail-out.