01/26/09 - Sharky - Cross Sales and Up-Selling The Right Way

The one and only "Sharky" from PimpMansion gets on the mic this week to talk to us about cross-sales and up-sales. Why is Mastercard all in a tizzy over cross-sales? What's the difference between cross-sales and up-selling? The appropriate ways to increase your revenue while not pissing off your customers. Creating up-sell offers which actually work. And if you're an affiliate, how to find sponsors which don't harm the health of the adult industry with their cross-selling funny business.

In the news: COPA is finally struck dead! Kentucky's governor is taken to task for trying to steal domain names. And Germany seconds the call for an adult industry bail-out.

Intro and Outro courtesy of David Hopper "Have I Gotten Off" (rockin' mix). For original music inquiries please contact: davidhopper168@hotmail.com

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