Statistics show that current Internet accessibility only extends to roughly 20% of the world's population. As the 'Next Several Billion' come online, the overall demographics of the average Internet user will dramatically be reshaped, as much of this new audience lives on less than $2 a day. Among other issues to be addressed by this newly emerging market, will be payment methods that allow for small transaction amounts, and how to monetize an audience with a substantial collective buying power but very little value on a per-transaction analysis.